Important Elements of Web Design - Stars Commerce

Important Elements of Web Design

When we talk about web design let's start with web design elements. At Stars Commerce, our web design services help businesses and organizations design their own websites. and make buyers feel like they are in the real world.

Our Web designers are constantly solving problems for users. We help make Websites easy for users to go where they want to go and do what they want to do. A frustrated user is less likely to stick around, let alone come back to a website.

Elements of Web Design

That’s why each we give importance to web design elements in service of making the website as easy to use as possible: so people visit and interact with the website over and over again. Let's talk more about elements thats highly considered when designing a website. 


The layout is the arrangement of a website’s header, navigation menu, footer, content, and graphics. The layout depends on the website’s purpose and how a web designer wants the user to interact with the website. For example, a photography website would prioritize big beautiful images, while an editorial site would prioritize text and letter spacing.

Visual hierarchy 

A user should be able to access the information they need by glancing at a website. This is where visual hierarchy comes in. Visual hierarchy is the process of determining which aesthetic aspects of the website should stand out using size, color, spacing, and more.

The headings in this article are a basic example of visual hierarchy. They quickly let you, the reader, know what this article is about.


Navigation helps a user get from point A to point B using navigational tools like site architecture, menus, and search bars. Simple, effective navigation helps users find the information they’re looking for quickly and easily.


Color gives a website personality, makes it stand out, and shows the user how to take action. The color palette might be determined by a brand’s existing identity or by the content of a website. A consistent color palette helps give order to a website.


Graphics are the logos, icons, and images that live on a website. They should complement the color palette, layout, and content.


A user’s first impression relies on how long it takes for a website to load. If it takes too long, chances are the user won’t stick around.

According to research the optimal page load time across devices is 1.8 to 2.7 seconds. The same report found that a two-second delay increases a site’s bounce rate—the percentage of visitors that leave a website after viewing one page—by up to 103%.


Who can or cannot use a website is dependent on a website’s accessibility. Making accessibility a priority ensures that all users are able to access and use a website and its functions equally.

At Stars Commerce, we specialize in creating visually stunning and functional websites that drive traffic and increase conversions. With our expertise in web design and development, we can help you achieve your online goals.

We also offer a range of additional services, including search engine optimization (SEO), social media integration, and e-commerce solutions, to help you grow your online presence and achieve your business goals.

If you are interested in our services or would like to learn more, please don't hesitate to contact us. We would be happy to discuss your project in more detail and provide you with a personalized quote.

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