Data Analytics & Insights to Drive Business Growth
As Bangkok’s leading data analytics and tracking agency, we build a strong foundation by accurately tracking user behavior and analyzing traffic sources. Our data-driven approach uncovers insights that optimize conversion paths and improve marketing performance. From measuring website activity to understanding customer behavior, we turn raw data into clear, actionable strategies aligned with your KPIs and business goals. This empowers you to drive growth, boost ROI, and make every campaign more effective.
Our Analytics Approach
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Analytics Tracking Setup
We’ll set up tools like Google Analytics, GTM and Facebook Pixel to make sure we’re tracking the right actions everything that matters to your business.
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Track Visitor Journeys
Want to know where your visitors are coming from, what pages they love, and where they drop off? We dig into the numbers to improve the flow of your site and keep users engaged.
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Conversion Rate Optimization (CRO) Analysis
We help turn that traffic into customers by identifying what’s stopping users from buying or signing up and suggest improvements that drive more conversions.
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Conversion and Event Tracking
We’ll monitor your e-commerce sales, cart behavior, product performance, and more so you can grow revenue and reduce cart abandonment.
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Custom Dashboards & Reporting
Get clear, easy-to-read reports tailored to your KPIs. We turn complex data into insights you can actually use to grow your business.
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Market & Competitor Analysis
We benchmark your performance against key competitors, giving you a clearer view of where you stand—and where the opportunities are.
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ROI & Attribution Tracking
We help you understand which channels are actually bringing in results. Know what’s working and what’s not, so your marketing budget works harder.
Our Process

Initial Evaluation
We begin by auditing your current data setup and uncovering gaps in tracking, reporting, and performance. Whether it’s missing conversions or unclear visitor behavior, this foundation helps us identify the key areas that need attention.
Goal Setting & KPIs
Before diving into the data, we work with you to define clear goals and measurable KPIs. Whether it’s increasing sales, reducing bounce rate, or improving engagement setting the right benchmarks ensures we’re focused on what truly matters for your business growth.
Analytics Tools
From Google Analytics to Facebook Pixel and Tag Manager, we select and configure the best tools based on your platform, audience, and business model. The right tools allow us to capture accurate, insightful data without the clutter.
Analytics Implementation
We ensure tracking codes and pixels are properly set up across your website or app so nothing gets missed. Events like button clicks, form submissions, and purchases are all tracked to give you a full picture of your user journey.
Tag & Funnel Configuration
Next, we map out your conversion funnels and configure custom tags to match specific actions. Everything is aligned from ad platforms to analytics so your campaigns and data sync seamlessly.
Testing & Verification
We rigorously test your setup to make sure all data is flowing correctly. From real-time clicks to sales events, we verify the implementation so that you never miss out on important insights due to tracking issues.
Analysis & Reporting
Each month, we provide clear, visual reports that break down your traffic, conversions, and performance trends. We translate complex data into actionable strategies—helping you continuously optimize and stay ahead of the competition.
Our Analytics & Tracking Case Studies
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MUSE
Shopify design and development for personalized phone cases, paired with SEO, CRO, and Meta Ads to increase online sales and expand into new international markets.
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BOHINC STUDIO
Design consultant for global luxury brands. We built their online presence with SEO and scaled growth through targeted Meta ads.
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Leisure Social
Leisure Social: Shopify store for a multi-brand retailer. We delivered a tailored UI/UX and SEO strategy that improved visibility and boosted organic search rankings.
Thailand's Trusted Analytics & Tracking Agency
Our data and analytics services offer some of the most advanced strategies in digital marketing, empowering our agency partners to achieve impactful results from their marketing investments.
analytics services agency in thailand
Frequently asked questions (FAQs)
How can Data Analytics service help give insight about my customers?
Data analytics reveals how your customers interact on your website what they click on, where they drop off, what devices they use, and even how often they return.
This helps you understand customer preferences, behaviors, and pain points, so you can tailor your marketing strategies, content, and user experience to meet their needs and drive more conversion.
How do you make sure the data collected is accurate?
We use industry-standard tools like Google Analytics, Tag Manager, and Meta Pixel, combined with rigorous implementation checks and regular audits.
Our team tests all tracking points like events, conversions, and page views to ensure no data is missed or misreported. Reliable data is the foundation of every decision we help businesses make.
Can Stars Commerce help track conversions and measure the ROAS?
Absolutely. We set up and track custom conversion goals, sales funnels, and user actions to measure real business impact, such as sales, leads, and form submissions.
With proper attribution models and campaign tracking, we’ll help you see which marketing channels deliver the highest return and how to optimize your budget.
Why is data analytics crucial for digital marketing success?
Without data, marketing becomes guesswork. Data analytics gives you clarity, what’s working, what’s not, and where to improve.
It helps you allocate your budget efficiently, optimize campaigns in real-time, personalize customer experiences, and ultimately boost conversions and ROI.
In short, it’s the key to running smarter, results-driven digital marketing.
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Shopify Development
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